Costi Cohen

Costi Cohen has built significant equity as one of Australia’s leading commercial buyers agencies. Our task was to understand what had made the business so successful, then create a brand that could carry that reputation forward.

We immersed ourselves in the business, where it had been, where it operates today, and where it is going next. What emerged was a clear idea: Costi Cohen are curators of the modern marketplace. Every transaction is a story of ambition, precision and progress, underpinned by deep market intelligence and an instinct for opportunity.

Rather than reinventing an established name, our approach was to build on its existing equity, contemporising and future-proofing the brand through a more considered, cohesive system. One hero Costi Cohen brand now brings together the three key areas of the business: Developments, Premium Investments and Owner Occupier.

Inspired by the authority of heritage newspapers and the disciplined clarity of classic editorial design, the new identity pairs strong typographic hierarchy with refined serif typography and structured, information-led layouts. The system feels established yet contemporary, balancing sophistication with accessibility and giving the brand a confident, intelligent voice across every touchpoint.

The result is a brand designed to reflect Costi Cohen’s position in the market today, while creating the clarity and flexibility for where the business goes next.