Portella
Where local living is the new luxury.
The gateway to Shell Cove's biggest precinct. Situated on the beautiful NSW South Coast, Portella celebrates a humming seaside village now activated with retail, harbourside dining, marinas and a hotel.
Portella, Shell Cove
Portella, the next stage of the masterplanned community, The Waterfront, Shellcove. Situated on the beautiful NSW South Coast, Portella celebrates a humming seaside village now activated with retail, harbourside dining, marinas and a hotel. Moments from the unspoilt coastlines and white sandy beaches, Portella frames this unique harbourside setting and vibrant surrounds. The brand pages homage to nostalgic seaside ease of living on the south coast.
Sun drenched days coming home from the beach, the gentle sound of lapping waves against the hull of a boat, sunset cocktails at the rooftop bar, exploring the local village. Unlock precious memories of seaside summer holidays with loved ones at Portella, your home in the heart of The Waterfront. Portella is your coastal paradise, your gateway to a life well lived, set amongst a thriving urban village surrounded by natural beauty.
Since 1924, Frasers Property Australia has created award-winning communities that enhance the way people live and work together. Designed by Studio Plus, Portella embodies perfect coastal lifestyle in a dynamic new community on the South Coast of New South Wales. Another proud community crafted by Frasers Property, capturing the essence of laid back coastal living.
Project scope
Strategy & brand identity
Full design delivery
Content development
Campaign
Environmental & Display Suite
Client
Frasers Property
